The future of FC Barcelona kit sponsorship is heating up, with sportswear giant Puma making a significant move to lure the Catalan giants away from their longtime partner, Nike with a tempting deal.
According to reports from Spanish journalist Luis Rojo, Puma is prepared to offer a staggering €100 million signing bonus to FC Barcelona if they secure the sponsorship deal. This hefty sum would be available immediately upon signing, potentially providing much-needed financial relief for the club.
But the big cats aren't stopping there. Puma's reported annual offer of €120 million dwarfs Nike's current deal, which sits at €85 million with an additional €20 million in performance-based variables.
While the financial windfall offered by Puma is undeniably attractive, Barcelona faces a complex decision. Their existing partnership with Nike stretches back to 1998, fostering a long-standing relationship and brand familiarity.
The possibility of a Barcelona Puma deal has sent ripples of excitement through the fanbase. Fans can expect a potential shift in kit design and branding, with Puma undoubtedly eager to leverage the global reach of FC Barcelona.
Whether Barcelona chooses the familiar comfort of Nike or takes a lucrative leap with Puma remains to be seen. Negotiations are likely ongoing, and any final decision will significantly impact the club's financial future and fan experience.
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